Privacy Policy

Last updated: September 2025
This Privacy Policy explains how Afridi Imports (“we”, “us”, “our”) collects, uses, shares, and protects your information when you use our website and services.
Policy at a Glance
  • We collect information to process orders, deliver products, support customers, and improve our store.
  • We never sell your personal information.
  • We share limited data with service providers (couriers, payment partners, analytics) to run our business.
  • Videos/photos sent for return/replacement claims are used only to evaluate the claim and prevent fraud.
  • You can request access, correction, or deletion of your data (subject to legal/tax requirements).
  • Cookies help run the site, remember choices, and measure performance; you can control them in your browser.
  • We secure data using administrative, technical, and physical safeguards, but no system is 100% secure.
Detailed Policy
1) Who we are

Afridi Imports — 1, Warp Tower, Canal Ave, Dalazak Road, Peshawar, Pakistan.

Website: imports.pk • Email: sales@imports.pk • Phone/WhatsApp: 0300-1170484

2) Data we collect
Data you provide
  • Order & account info: name, email, phone, billing/shipping address, order details.
  • Support & claims: messages, Return/Replacement form inputs, and media you send (unboxing/issue videos or photos).
  • Payments: method and status from payment partners (we don’t store full card details).
  • Preferences: wishlist, notifications, language.
Data collected automatically
  • Usage & device: IP address, browser/device type, pages viewed, timestamps, referral/UTM, coarse location.
  • Cookies & similar: essential, analytics, preference, and marketing pixels (see Cookies section).
Data from partners
  • Courier updates: tracking status, delivery attempts, proof of delivery.
  • Payment partners: payment confirmations, refunds, fraud checks.
3) How we use your data (purposes & legal bases)
  • Process orders & deliver products (contract performance).
  • Customer support & claims handling including evaluating videos/photos for return/replacement and preventing fraud (contract & legitimate interests).
  • Payments & refunds including COD tax adjustments (legal obligation & contract).
  • Communications about orders, delivery, policy updates, and (with consent/opt-in) offers.
  • Store operations & improvement: analytics, troubleshooting, testing, personalization (legitimate interests).
  • Security & misuse prevention: detect, prevent, and respond to fraud, abuse, or violations (legitimate interests & legal obligation).
No sale of personal data: We do not sell your personal information.
4) How we share information
  • Couriers & logistics: to deliver orders, manage pickups/returns, and provide tracking.
  • Payment processors & banks: to take payments, process refunds, and prevent fraud (we do not store full card numbers).
  • Platform & analytics providers: to host the store, maintain performance, and measure usage.
  • Support tools: for messaging/email/WhatsApp communication and helpdesk workflows.
  • Legal & compliance: regulators, tax authorities, law enforcement, or to enforce our policies/terms.
  • Business transfers: if we engage in a merger, acquisition, or asset transfer.

We require service providers to use the data only to provide services to us, and to protect it appropriately.

5) Cookies & analytics (your choices)
  • Essential cookies — required for the site (cart, checkout, security).
  • Preference cookies — remember settings (e.g., language).
  • Analytics cookies — help us understand site performance and improve.
  • Marketing pixels — show relevant offers (only where permitted).

Your choices: You can manage cookies in your browser settings. Blocking some cookies may affect site functionality (especially checkout).

6) Communications (email, SMS, WhatsApp)
  • Transactional messages: order confirmations, shipping updates, policy notices.
  • Support & claims: we may request unboxing/issue videos via the Return/Replacement form or WhatsApp.
  • Marketing: sent only with consent/opt-in; you can unsubscribe anytime.

WhatsApp notice: When you message us, WhatsApp may process your phone number and message metadata under its own privacy policy. We use WhatsApp content only to provide support and handle claims.

7) How long we keep information (retention)
  • Orders, invoices & refunds: kept as long as needed for tax, accounting, and legal compliance.
  • Support tickets: typically up to 18 months after resolution.
  • Videos/photos for claims: typically up to 180 days after case closure, unless we need them longer for fraud prevention or legal purposes.
  • Marketing preferences: until you unsubscribe or your account is inactive for an extended period.

We may retain data longer where required by law or to establish/defend legal claims.

8) How we protect information (security)
  • Encryption in transit where supported (HTTPS).
  • Restricted access to personal data on a need-to-know basis.
  • Standard safeguards against loss, misuse, and unauthorized access.

No method of transmission or storage is 100% secure. If we learn of a data incident affecting you, we will take appropriate steps and inform you when required by law.

9) Your privacy rights & choices
  • Access & correction: request a copy of your data or ask us to fix inaccuracies.
  • Deletion: request deletion of your data where we have no legal obligation to keep it (e.g., tax records).
  • Opt-out: unsubscribe from marketing communications at any time.
  • Cookies: control via your browser (may impact site features).

To exercise these rights, email sales@imports.pk or message WhatsApp 0300-1170484. We may need to verify your identity.

10) Children’s privacy

Our website is not intended for children under 13, and we do not knowingly collect personal information from them. If you believe a child provided us data, please contact us and we will delete it.

11) International transfers

Your information may be processed in Pakistan and in other countries where our providers operate. We take reasonable steps to ensure appropriate protections and use of your data under this Policy.

12) Changes to this Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a new “Last updated” date. If changes are significant, we may provide additional notice.

13) Contact us
  • Email: sales@imports.pk
  • WhatsApp (Care): 0300-1170484
  • Address: 1, Warp Tower, Canal Ave, Dalazak Road, Peshawar, Pakistan
  • Website: imports.pk

Helpful links

This Policy is intended to reflect applicable requirements in Pakistan. If you are outside Pakistan, your rights may vary by jurisdiction.